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Saturday, September 29, 2007

Brilliant Onion swipe at the anti-consumerist mentality

New Fig Newtons Ad Preys On Inherent Human Weakness

The Onion

New Fig Newtons Ad Preys On Inherent Human Weakness

NEW YORK—"Flattery, pride, self-aggrandizement, fear of rejection: This latest Fig Newtons ad campaign hits on all cylinders," a delighted advertising executive said.



This is why I love The Onion, they take swipes at all political movements, regardless of what is PC. I used to read Adbusters a lot, but then I realized that the whole concept was based on the assumption that people are too stupid to see through these ads.

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